No impact on product names or brands
Mumbai, April 21, 2014: Cadbury India Limited, a subsidiary of
Mondelēz International Inc., has changed its name to Mondelez India Foods Limited.
The Company is focused on creating delicious moments of joy that is encapsulated
in its name – “monde” for world and “delez” for delicious. The change in name of
Cadbury is in line with the gradual changeover of the name of all subsidiaries of
Mondelēz International globally.
The change in name of the company will have no impact on the names or packaging
of its popular products like Cadbury Dairy Milk, 5 Star, Gems, Bournville, Perk,
Celebrations, Choclairs, Halls, Bournvita, Tang and Oreo, which
will continue to be sold under the same brand names as before. The only change consumers
will experience is that the new name of the company will appear on the back of pack
of the products.
Manu Anand, Managing Director, Mondelez India Foods Limited said,
“With the change in name of the company to Mondelez India Foods Limited, we conclude
the process of transition that began over two years ago. We are today the pre-eminent
and most loved food company in India with leadership in fast growing categories,
strong route to market, robust innovation pipeline and world class talent and facilities.
We view this change as yet another milestone in this exciting journey of success