Cadbury Fuse is a delicious fusion of crunchy peanuts, smooth caramel and a creamy center, all coated in rich Cadbury milk chocolate. It's a premium product in the countline category and is the perfect indulgent bar to brighten dull moments. Cadbury Fuse was launched in 2016
Backed by solid consumer insights and the strong value proposition of India’s much-loved Bournvita malted beverage, Mondelez India launched a new morning biscuit brand, Cadbury Bournvita Biscuits.
Bournvita Biscuits is the company’s second brand in the biscuits category in India, following Oreo, which launched in 2011
5 Star is an irresistible combination of taste and texture! This novel concept in the chocolate world set a new revolution in the making of chocolates with the introduction of smooth milk chocolate, caramel and nougat. A favorite in India for more than 40 years, 5 star launched in 2016 in Brazil under our Lacta brand and in Malaysia and Philippines under our Cadbury brand. In India, 5 Star is available in several varieties: Classic, Fruit & Nut, Crunchy and Chomp.
In 2017 we launched a new innovation Cadbury 5Star 3D, a premium offering in the countline segment. Cadbury 5Star 3D is a crunchy, chewy, chocolaty bar that promises the consumers to 'Get Lost at a Different Level.'
Markets: Brazil, India, Malaysia, Philippines, South Africa
The bittersweet dark intensity of pure cocoa lingers to reveal a richly sensoric experience. A truly delectable indulgence that will seduce the most discerning of palates.
Cadbury Bournvita malted drink debuted in 1948 in India, the same year Cadbury India was established. In India, Cadbury Bournvita is one of India’s most trusted brands and comes in both a chocolate-and-caramel flavor called Cadbury Bournvita 5 Star Magic. In Nigeria, Cadbury Bournvita comes in a 500g size and it’s known as “the food drink for vitality” and is endorsed by the Nutrition Society of Nigeria.
Markets: India, Nigeria
Traditionally, there were Indian sweets (the mithai) and there were chocolates. Then came Cadbury Celebrations … and the gap was bridged.
Cadbury Celebrations debuted on the Indian festival stage in 1997 - serving up a tantalizing mix of chocolates in all shapes, sizes, flavors and packages at the many traditional festivals of India, positioning chocolate as a fitting replacement for the traditional mithai.
Cadbury Dairy Milk
Cadbury Dairy Milk chocolate is made with fresh liquid milk – a glass and a half for every half pound of chocolate to be precise. It quickly became the market leader in the UK after it was launched in the early 1900s. Cadbury Dairy Milk is now enjoyed in 33 countries, including in the UK, Australia and New Zealand. Available in more than 23 varieties, like Fruit & Nut, Whole Nut, Snack, Caramello and Breakaway, Cadbury Dairy Milk delights consumers of all ages.
In 2016 we launched Marvellous Creations, a unique chocolate bar that surprises consumers with its distinctive form and unpredictable inclusions. Cadbury Dairy Milk Marvellous Creations is available in two flavors in Jelly Popping Candy and Cookie Nut Crunch.
In 2017 we launched Cadbury Dairy Milk in Lickables, a unique liquid chocolaty treat with a twist of Oreo bits and Wheat crispies. You also get a free iconic Justice League toy with each pack of delicious Dairy Milk in Lickables.
Markets: Australia, Canada, India, Indonesia, Ireland, Malaysia, New Zealand, Philippines, Thailand, United Kingdom, Vietnam
Cadbury Dairy Milk Silk
Silk is a premium chocolate offering launched as a sub brand of Cadbury Dairy Milk in 2010 with 3 variants – Milk Chocolate, Fruit & Nut and Roast Almond. Silk stands for the best tasting chocolate with its appeal lying in its softness, smoothness and easier melt in the mouth . A new variant Orange Peel was added to the portfolio in 2011.
The product and packaging were renovated in 2013 to reveal the brand's softer smoother and silkier avatar. In 2014, we launched Caramello - India's first liquid center-filled chocolate making Silk a more premium, indulgent and immersive experience. And, in 2015, we launched Bubbly, a new and unique chocolate bar brimming with 'bubble inside and bubble outside.
In 2017, we launched Cadbury Dairy Milk Silk Oreo, a new exciting innovation that brings biscuit and chocolate category under one product.
Mondelēz India Foods Limited (Formerly Cadbury India Ltd.) introduced the legendary Éclairs in 1971. In 2013 it was rechristened as Cadbury Choclairs to ensure that the name of the legendary candy remained consistent globally -- as Chocolairs are now available in China and Malaysia. In Malaysia, Choclairs are available in four "chewilicious" flavors--Caramel, Hazelnut, Blueberry and Raisin’ Rush.
Cadbury Choclairs can take you on a delicious journey through a layer of pure caramel to a heart of rich Cadbury chocolate.
This candy anomaly so caught at everyone's hearts that Mondelēz India Foods Limited (Formerly Cadbury India Ltd.) launched it in 2009 with an added gush of liquid chocolate encased in its soft caramel and it was announced as a bomb of sweetness (chocolate ka meetha bomb) to the world. In 2010, we launched Cadbury Éclairs Rich Brownie, a premium Éclairs with smooth brownie flavor enveloped in delicious caramel.
Forever innovating the product to appeal to consumer’s changing tastes and preferences, in 2013, the brand underwent a positive transformation and became less sticky than before. This product relaunch was accompanied by the change in the brand name to Cadbury Choclairs , thus making Choclairs the candy that sticks to your mind and not to your teeth.
Markets: China, India, Malaysia
A crunchy shell candy with delicious Cadbury chocolate inside is of sheer delight. Introduced in India in 1968, the rainbow-hued Cadbury Gems is unique in attraction and comes in a range of packs.
What started as a tiny button of joy that could fit in a child's fist has become an universal favourite.
Related Links: YouTube
Halls accounts for more than 50 percent of cough-drop sales worldwide and is the leading sugar confectionery brand in the world. In the northern hemisphere, Halls is sold as a cold relief product. In hotter and drier countries, however, Halls is used as a refreshing candy. Halls products are available in more than 26 flavors.
Related Link: Halls
Markets: Brazil, Canada, Malaysia, Mexico, Philippines, Spain, Thailand, Ukraine, United States, Vietnam
Oreo, milk’s favorite cookie, was first introduced in 1912, and now this cream-filled sandwich cookie is a favorite of consumers around the globe. Today, Oreo is available in many flavors and varieties, such as chocolate covered, wafers, pie crusts and soft snack cakes.
Markets: Argentina, Canada, China, Indonesia, Mexico, Netherlands, New Zealand, Philippines, Peru, Poland, Puerto Rico, Romania, Russia, Spain, Taiwan, Thailand, Ukraine, United States, Venezuela, Vietnam
Perk is an 'Anywhere, Anytime' snack, a perk-me-up for chocolate lovers and frequent nibblers. Introduced in India in 1996, Perk is a delightful combination of chocolate and wafer.
The crispy, chocolaty treat became even more irresistible with Mondelēz India Foods Limited (Formerly Cadbury India Ltd.) unveiling the Perk XL, Perk XXL and, in 2003, the Mini Perk, which ensured that consumers enjoyed more delicious value for money. Subsequently, we launched the innovative Ulta Perk (opposite or inside-out Perk), with chocolate filling inside a crunchy wafer. Then came the Cadbury Perk with Glucose Energy in 2009, which provides the chocolate lovers the energy to have fun throughout the day!
In 2013, we launched Perk Double for Perk lovers to have double the fun in an innovative packaging which allows them to rip the pack and share individual chocolate bars with others.
In 2017, we launched Xtra Chocolaty Cadbury Perk, a Combination of crisp wafer and delicious Cadbury chocolate that enlivens your mood and sparks the lighter side of life.
Tang, available in more than 30 countries, is the leading brand in our powdered beverage portfolio. This fresh, fruit-flavored drink is available in a variety of flavors -- based on local consumers’ preferences -- and is fortified with minerals and vitamins. It is available both as a powdered beverage and in ready-to-drink bottles.
Markets: Argentina, Brazil, Canada, China, Colombia, Mexico, Middle East, New Zealand, Philippines, Puerto Rico, Turkey, Venezuela, Vietnam